Raising the bar on brewery performance

Far too frequently in growing breweries, exceptional concepts or strategies fail to reach their maximum potential due to poor or misaligned implementation.

Lots of breweries spend time to create great craft beers, but many then struggle to make the revenues to support the business.  Understanding the potential routes to market, great branding with a clear value proposition can set you apart from the competition.

Sometimes having the financial headroom to grow can be struggle, and knowing what finance options to use and when can be the key to future growth.

Fortunately, GJC can provide expert assistance as required in all of these areas. We are a true one-stop shop that provides real integrated services.

What distinguishes us from other consultants is our industry foresight, extensive knowledge, and profound expertise in the brewing and beverage sector. The team includes seasoned industry experts from operators, marketers, HR advisors to strategic finance professionals who have all got the experience to help clients succeed.

We collaborate closely with our clients, guiding them from the inception of their ideas and strategies to the seamless integration of these plans, ensuring that our clients fully realise the value of their projects.

Key People

What We Do

  • Sales and distributor management
  • Product innovation
  • Ecommerce
  • Digital marketing
  • Brand development
  • Strategy and finance
  • People and performance
  • Growth and expansion

“We’ve worked with GJC over the past couple of years on creating a group structure for growth. So far, we’ve completed two acquisitions and nearly doubled our revenue.”

Martyn King, Managing Director, Fuel

Track record

  • Extensive experience of establishing sales amd distribution hubs
  • Worked in Senior Management Team that delivered two successful disposals
  • Helping breweries extend their product range through innovation and marketing
  • Financial turnaround for breweries and drinks manufacturers struggling for financial headroom